Pricer Blog (14)

ESLs are a foundational part of the retail technology ecosystem

13th Oct 2020

“Pricer’s system is a foundational element in the development of Smart Retail market and the move to cloud-based and differentiated business models. The ever-increasing level of integration between the various systems is also enabling dramatic changes in the applications to which ESLs and other shelf-edge devices such as cameras can be applied”, says Helena Holmgren, Pricer’s CEO in an interview ...

Whitepaper: Infrared Light in Retail

5th Oct 2020

Infrared light is a fast and energy-saving technology, with numerous applications in different industries – from communication to medicine to astronomy. This powerful technology is also used in Electronic Shelf Labels.

Whitepaper: NFC in Stores

5th Oct 2020

Because of the prevalence of smartphones and their direct usage in retail environments, NFC has attracted a lot of interest from retailers for enabling a range of enhanced user benefits such as easily accessible product information and at-shelf payment capabilities.

Think beyond barriers and masks for a safe in-store experience

1st Oct 2020

The U.S “worry index”, showing how concerned consumers are about COVID-19, was at 29 percent during autumn 2020, nearly matching its original high point at 30 percent in March 2020, according to the Dunnhumby Consumer Pulse Survey. At the same time, another survey from Mood Media, shows that 38 percent of consumers are too nervous to visit non-essential retail, instead increasing their use of ...

Dynamic pricing embraced by brick-and-mortar stores

23rd Sep 2020

Brick-and-mortar stores are embracing dynamic pricing to compete with online retailers, and experts say consumers are more receptive to changing prices than they think. This is the conclusion that Mark Ellwood draws in his article in Business Insider on September 23, 2020, where he interviews Nils Hulth, CPO at Pricer, and Aggelos Stefanou, Intersport’s IT Supervisor in Greece, Cyprus and Balkans.

White Paper: Near-field communication (NFC) in retail

10th Sep 2020

Because of the prevalence of smartphones and their direct usage in retail environments, near-field communication (NFC) has attracted a lot of interest from retailers. The technology enables a range of enhanced user benefits such as easily accessible product information and at-shelf payment capabilities.

The finalists in ”the Digitized Store of the Year” award nominated

25th Aug 2020

Together with Strongpoint, Pricer sponsors the annual Swedish award Digitized Store of the Year and is also a member of the jury. The three finalists are now nominated.

VAT Reduction Leads to Massive Price Changes for German Retailers

17th Jun 2020

In order to stimulate the German economy, which was badly hit by the corona pandemic, the German government has decided to lower the VAT rate. It is a temporary reduction for the period during the second half of 2020 from 19% to 16% (respectively 7% to 5% for services subject to reduced VAT).

The Age of Automation

9th Jun 2020

The number of retirement-age Americans who work in retail has increased steadily since the 2008 recession, resulting in nearly one-quarter of retail workers being 55 or older*. This creates a demographic vulnerability for stores, who will be recruiting replacements in the years to come.

Last mile changed before COVID-19 – but now it might be permanent

1st Jun 2020

There is tremendous disruption in retail following COVID-19 and while the pandemic has changed both consumer demand and preferences, many of these changes where well underway before COVID-19, only to be quickly accelerated by the pandemic.

Saving time and increasing efficiency with an advanced click and collect solution

24th Apr 2020

Many retailers have examined or researched Click & Collect solutions. However, in the middle of the current COVID-19 health crisis many stores remain closed or are enforcing limited times and numbers of shoppers to ensure the safety of their staff and customers as well as compliance with government-mandated lockdown rules. This has led to a focus on curbside pickup capabilities.

Jury for the Digitized Store of the Year

23rd Mar 2020

For the third year, Pricer is a member of the jury for the annual award Digitized Store of the Year. For Pricer, it is important to highlight the best digitization practices as it contributes to better customer experience and streamlines the work in the stores.