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About Pricer

Pricer in Brief

The Pricer Story

Pricer is the solution-driven leader in-store digitalisation, delivering the world's most reliable electronic shelf labeling system.

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Pricer AB, founded in Sweden in 1991, is the global leader in providing in-store digital shelf-edge solutions that enhance both store performance and the shopping experience. Our optical, electronic shelf-label platform is fast, robust, interconnectable and scalable. Even without a long history we have achieved quite a lot.

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Corporate Governance

Access our financial reports, current stock information, presentations and other relevant information for you to estimate and value the Pricer Group.

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One key aspect of Pricer’s corporate culture and the Group’s values is sound and effective corporate governance.

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Corporate Responsibility

Career at Pricer

Activities in the Corporate Responsibility (CR) area are of vital importance for Pricer’s long-term value creation

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Pricer is a truly global enterprise with one of the most transformative technologies in the retail sector. Learn more about our philosophy and how you can contribute to a meaningful retail business.

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Worldwide Partner Network


Join us and 100 other partners worldwide who are transforming how retail works, lives and learns.

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We are dedicated to our customers' and partners success and want to help. We have and advanced support team ready to help you.

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Pricer Ecosystem

We work with key ecosystem partners to bring relevant, reliable and innovative solutions to you whether through our integration partners or direct.

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Get in touch!

Let's talk retail digitisation!