Step Inside The Real-Time Physical Store with Pricer at NRF 2027!

January 10-12 | New York | Booth #6247

Join Pricer at NRF'27: Retail's Big Show

The shelf is no longer just a place to hold price tags — it is the digital operating front of your store. At NRF 2027, experience how Pricer transforms standard shelf edges into a unified Retail IoT infrastructure that streamlines store-floor execution, unlocks point-of-decision media, and feeds cloud intelligence with real-time physical store data.

📅 January 10-12, 2027.
📍 Booth #6247 | Jacob K. Javits Convention Center, NYC

What You’ll Experience at Booth #6247:

Connect the Store

Unify your store operations with Pricer Plaza, our cloud-based Retail IoT backbone. Centrally manage all in-store edge devices while streaming real-time shelf telemetry directly into your ERP and AI forecasting engines.

Automate Floor Workflows

Eliminate search friction and pricing lag. Speed up order picking, restocking, and compliance audits with sub-second flash guidance, backed by a 10+ year battery lifetime.

Elevate Merchandising & In-Store Media

Turn static aisles into active revenue drivers. Deploy Pricer Avenue™ to boost purchase intent by 90% through brand co-marketing, and use high-clarity SmartTAG Color to influence decisions right at the shelf.

Eliminate Waste with Measurable Sustainability

Protect margins and reduce food waste with automated markdowns executed before expiry. Discover next-generation circular hardware innovations engineered to directly cut your Scope 3 emissions.

Exhibitor Big Ideas Presentation:

Join Toby Pickard, retail expert at IGD, Magnus Larsson, President and CEO of Pricer and a leading retailer (TBA) as they explore the innovations reshaping the store, the commercial opportunities they unlock and what retailers must prioritize today to remain competitive tomorrow.

🗓️ January 10, 2027
🕒 3:15pm - 3:45pm EST

Explore more

Pricer Avenue™

Elevate the shopper experience with Pricer Avenue™: Our battery-free shelf-edge platform goes beyond traditional labels to create a dynamic in-store experience and new revenue opportunities.

Pricer Plaza

Manage pricing and shelf communication at scale with Pricer Plaza: This intelligent platform powers your entire ESL ecosystem, ensuring seamless and efficient store operations from a single location to a global network.

Pricer SmartTAG Color

Maximize Labor Efficiency with SmartTAG Color: Turn your shelf-edge into a real-time productivity hub. Instantly guide staff with vibrant 4-color displays and LED alerts. Ensures flawless store execution with industry-leading performance and an unbeatable 10-year battery life. Even with frequent, constant updates.

Trusted by Leading Global Retailers