Dutch supermarket chain PLUS places 140 MSEK order
Pricer has received an order of approximately 140 MSEK from the Dutch co-operative supermarket chain PLUS to upgrade the current installation.
Pricer has received an order of approximately 140 MSEK from the Dutch co-operative supermarket chain PLUS to upgrade the current installation.
The third quarter saw a clear improvement compared with the first two quarters of the year
Pricer AB held an Extraordinary General Meeting (the “EGM”) on 19 August 2025. The following main decisions were made:
Positive feedback from world’s first pilot trial, supported by independent research, with additional pilots planned.
Key highlights · East of England Co-op of the UK is the first retailer to validate Pricer Avenue™ in a live grocery environment, with further pilots following shortly in Europe and Asia · The initial successful pilot confirms readiness for commercial deployment in 2026 · Validates the functionality of a scalable, battery-free shelf-edge platform
Pricer, the global retail tech leader specializing in transforming the shelf edge into a dynamic communications platform, announced today its participation at the National Retail Federation (NRF) 2026 Expo in New York City taking place January 11-13, 2026.
Pricer Plaza’s availability on Google Cloud Marketplace allows retailers to quickly deploy and seamlessly integrate Pricer’s ESL solutions within their Google Cloud engagement
Join us at the National Retail Federation’s (NRF) Big Show in New York this January (12 – 14 Jan, 2025), as we showcase the future of in-store technology and the solutions that will help drive competitive advantage for retailers.
We are excited to welcome Linda Pimmeshofer as a new member of the board of Pricer. Linda Pimmeshofer has had various business developing positions at Microsoft and runs Change Retail, a consulting company in digitization and retail.