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News and press releases

Regulatory Press Releases Non Regulatory Press Releases News

Regulatory Press Releases

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  • Information from Extraordinary General Meeting 2025 in Pricer AB

    19th Aug 2025

    Pricer AB held an Extraordinary General Meeting (the “EGM”) on 19 August 2025. The following main decisions were made:

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  • NOTICE OF EXTRAORDINARY GENERAL MEETING IN PRICER AB

    23rd Jul 2025

    The Extraordinary General Meeting of Pricer AB will be held on Tuesday 19 August 2025 at 10:00 a.m. at the premises of Advokatfirman Vinge at Smålandsgatan 20, SE-114 46 Stockholm, Sweden. Registration begins at 09.30 a.m.

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  • Interim report January–June 2025 – Pricer AB

    17th Jul 2025

    Continued tentative market with strong underlying driving factors

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Non Regulatory Press Releases

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  • Sterling increases ownership in Pricer and new board member nominated to the board

    23rd Jul 2025

    During June 2025, Sterling Strategic Value Fund S.A. (“Sterling”), through its Sterling Active Fund, increased its ownership in Pricer AB (“Pricer”) and, as of June 30, holds 21,860,298 shares, corresponding to 13.3 percent of the company’s outstanding shares and votes. Through this, Sterling further strengthens its position as the largest shareholder and long-term partner of Pricer.

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  • Invitation for presentation of Pricer’s interim report for the second quarter 2025

    10th Jul 2025

    Pricer AB will present its interim report for the second quarter 2025 in a webcast on July 17 at 13.00 CET.

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  • Pricer appoints Claes Wenthzel as CFO

    23rd Jun 2025

    Claes Wenthzel has been acting CFO at Pricer AB since February 12, 2024, and is as of September 1, 2025, appointed CFO.

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News

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  • Pricer Plaza now available on Google Cloud Marketplace

    Pricer Plaza now available on Google Cloud Marketplace

    17th Dec 2024

    Pricer Plaza’s availability on Google Cloud Marketplace allows retailers to quickly deploy and seamlessly integrate Pricer’s ESL solutions within their Google Cloud engagement

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  • Pricer Showcases the Value of ESLs beyond the shelf at NRF 2025

    Pricer Showcases the Value of ESLs beyond the shelf at NRF 2025

    5th Dec 2024

    Join us at the National Retail Federation’s (NRF) Big Show in New York this January (12 – 14 Jan, 2025), as we showcase the future of in-store technology and the solutions that will help drive competitive advantage for retailers.

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  • Pricer welcomes Linda Pimmeshofer as newest board member

    Pricer welcomes Linda Pimmeshofer as newest board member

    13th May 2024

    We are excited to welcome Linda Pimmeshofer as a new member of the board of Pricer. Linda Pimmeshofer has had various business developing positions at Microsoft and runs Change Retail, a consulting company in digitization and retail.

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