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Privay Policy - Plaza Mobile


This Privacy Policy describes how Pricer Aktiebolag (publ) (“Pricer”, “we”, “us”, “our”) process your personal data when you, being a representative of a Pricer Customer, use the Pricer Plaza Mobile (the “App”) and related services (collectively the “Service”).


Set out in the table below are the categories of personal data we process about you, what we use your personal data for (“processing purpose”), the legal basis for each such processing purpose and how long we keep your personal data in our system.

Processing Purpose Personal Data Category Lawful Basis Retention Period
To provide the Service - User data (i.e. name, e-mail address, job title, employer).
- Usage data (i.e. (i) information about your interactions with the Service, such as IP address; and (ii) certain technical data including location, timestamps etc.
Performance of a contract. As long as necessary to provide you with the Service.
To evaluate, develop and enhance the Services. User Data and Usage Data Legitimate interest As long as necessary to provide you with the Service.

Your personal data is usually collected from the company that you represent, but also, where appropriate, directly from you in the App. We may also collect personal data from third-parties, such as data aggregators and marketing partners.


We do not disclose personal data to third parties, except when necessary to fulfill a legal obligation or to fulfill our obligations to you, or to our customers. Situations when your personal data may be disclosed to third parties are listed in the table below.

Categories of recipients Reason for sharing
Other Pricer group companies We will share your personal data with other Pricer group companies to carry out our daily business operations and to enable us to maintain and provide the Service to you.
Service providers We work with service providers that work on our behalf which may need access to certain personal data in order to provide their services to us. These companies include e.g. those we've hired for marketing purposes or to provide the technical infrastructure that we need to provide the Service and assist in protecting and securing our systems and services. Personal data may be transferred to suppliers of cloud solutions since Pricer stores certain information in cloud solutions.
Pricer partners The Company may disclose your personal data to Pricer partners, if the partners need your personal data to fulfill their undertakings towards us.
Authorities Personal data may be disclosed to authorities when necessary for compliance with the Company’s legal obligations.
Purchasers of our business If the Company intends to transfer all or part of its business, personal data may be disclosed to a potential buyer.


The Company may transfer your personal data to countries outside the EU/EEA. If personal data is transferred to a country outside the EU/EEA, the Company will take measures to ensure that the personal data continues to be protected and will also take the necessary measures to ensure a legal transfer of the personal data to countries outside the EU/EEA.

The Company uses services of IT suppliers, whereby your personal data may be transferred to the United States. Personal data that the Company collects about you through your use of the Company’s website may be transferred to Google in the United States, through Google Analytics. The Company has ensured that your rights are guaranteed in connection with transfers to the United States through the relevant IT supplier’s adherence to the EU-US Privacy Shield Framework. For further information, please visit


The General Data Protection Regulation or “GDPR” gives certain rights to individuals in relation to their personal data. Thus, we will, at your request or on its own initiative, rectify, erase or complete any information found to be inaccurate, incomplete or misleading.

Further, you have the right to request access to and rectification or erasure of your personal data (e.g., if such erasure is required by applicable law), request the restriction of the processing of your personal data and object to the processing, as permitted by applicable personal data legislation (e.g. if you contest the accuracy of the personal data or if the processing is unlawful but you oppose the erasure of the personal data and request restriction of its use instead). The Company will notify each recipient to whom the personal data has been disclosed in accordance with section 3 above regarding any rectifications or erasures of personal data as well as of restriction of processing of data according to this section 5.

Under certain conditions, you have the right to data portability, i.e., a right to receive your personal data in a structured, commonly used and machine-readable format and the right to transmit those data to another controller.

You have the right, through a written and signed application, to obtain free of charge a register extract from the Company regarding which personal data are stored about you, the purposes of the processing and to which recipients the data has been or shall be transferred. You also have the right to obtain information about the envisaged period for which the personal data will be stored or the criteria used to determine this period. Thereto, you have the right to receive information about your other rights as specified in this paragraph 5.

If you have any questions about your privacy, your rights, or how to exercise them, please contact us at the address listed in section 8. You can also contact and have the right to lodge a complaint with the Swedish Data Protection Authority (Datainspektionen) or your local Data Protection Authority.


We have implemented the security measures necessary to protect your personal data against unauthorised access, alteration and destruction. The Company will not disclose your personal data, other than as expressly provided by this Privacy Policy.


The Company reserves the right to change this Privacy Policy at any time. In the event of changes to this Privacy Policy, the Company will publish the amended Privacy Policy with information on when the changes will come into effect and will also notify customers and partners in an appropriate manner.


If you have any questions about this Privacy Policy, please write to us at the following address:


Pricer Aktiebolag
Box 215
Email address:

Pricer Aktiebolag (publ) (corp. reg. no. 556427-7993) is the data controller for the purposes of the personal data processed under this Policy.