An AI-driven dynamic pricing solution for fresh food that increases revenues and reduces waste using Pricer’s electronic shelf labels (ESLs)
Reducing food waste is considered the 3rd most impactful measure to reverse climate change. 40% of food produced ends up in landfills, making it the single largest CO2 emitter.
The integration with Pricer ESLs allows a simple and sustainable shopping experience. Depending on the shelf status and expiration dates available, ESLs will display the price discounts and expiration date entitled for the discount. When all products nearing the expiration date are sold or there is no need for a markdown, only the catalog price will be displayed. According to Wasteless' customer surveys, 94% of shoppers understood how the discount system worked, and over 80% chose the discounted products when two price options were available.