About Pricer

Pricer in Brief

Pricer is the solution-driven leader in the in-store digitalisation, delivering the world most reliable electronic shelf labeling system.

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The Pricer Story

Pricer AB, founded in Sweden in 1991, is the global leader in providing in-store, digital shelf-edge solutions that enhance both store performance and the shopping experience. Our infrared, electronic shelf-label platform is fast, robust, interconnectable and scalable. Even without a long history, we have achieved quite a lot.

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Access our financial reports, current stock information, presentations and other relevant information for you to estimate and value the Pricer Group.

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Corporate Governance

One key aspect of Pricer’s corporate culture and the Group’s values is sound and effective corporate governance.

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Corporate Responsibility

Activities in the Corporate Responsibility (CR) area are of vital importance for Pricer’s long-term value creation.

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Career at Pricer

Pricer is a truly global enterprise with one of the most transformative technologies in the retail sector. Learn more about our philosophy and how you can contribute to a meaningful retail business.

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Worldwide Partner Network

Join us and more than 100 other partners worldwide who are transforming how retail works, lives and learns.

Become a Partner


We are dedicated to our customers’ and partners’ success and want to help. We have an advanced support team ready to help you.

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Pricer Ecosystem

We work with key ecosystem partners to bring relevant, reliable and innovative solutions to you whether through our integration partners or direct

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