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Financial Reports

Interim Report January – September 2010


Sales increase by 47 percent in the quarter
– Currencies effect the result negatively 

Third quarter

  • Order entry of SEK 113 M (89)
  • Net sales of SEK 106.7 M (72.4)
  • Gross margin of 30 percent (38)
  • Operating profit of SEK 7.1 M (2.8)
  • Net profit of SEK 2.3 M (1.1)
  • Cash flow from operating activities of SEK -25.4 M (16.1)
  • Earnings per share before dilution SEK 0.00 (0.00) 

Januari – september

  • Order entry of SEK 296 M (244)
  • Net sales of SEK 285.9 M (213.2)
  • Gross margin of 38 percent (40)
  • Operating profit of SEK 34.9 M (5.9)
  • Net profit of SEK 30.6 M (0.9)
  • Cash flow from operating activities of SEK -28.6 M (44.8)
  • Earnings per share before dilution SEK 0.03 (0.00) 


  • The largest installation so far for Pricer, done at French Carrefour, begins in the fourth quarter. This deal, valued at approximately SEK 300 M, will be finalized in 2013
  • French Cora invest in Pricer’s Electronic Shelf Label (ESL) system in 50 hypermarkets. Implementation has begun and will take place during 2010-2012
  • Schiever in France installs Pricer solution in all 74 hypermarkets. The value of this project is estimated to SEK 45 M and will be finished during 2011
  • Leading French Do-It-Yourself retailer Castorama deployed Pricer solution in 20 stores during the year
  • Pricer rolls out ESL at one of North America’s top 50 grocers


Comments from the CEO
“I am pleased to note that our sales increased strongly during the quarter. The recovery in European sales continued and we saw good growth in other of our important markets with the exception of Japan. In addition to a brighter market environment several of our customers discover that our electronic shelf labels contribute to reduction in cost, improved efficiency and thereby increased profitability. We continue to win significant deals on the, to us so important French market. We have won three strategic and large deals there this quarter. However, our result is burdened during the quarter by a stronger krona. All in all I confirm our outlook of being able toreport higher revenue and a significantly higher result for the year 2010 than what we did for 2009.

Fredrik Berglund, CEO Pricer AB

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