Carrefour is the number one retailer in Europe and number two in the world with over 9,900 stores in 33 countries. The 365,000 Carrefour employees are the group’s leading asset and have been given the best training to develop their customer centric approach and retail expertise. Carrefour is commited at making their customer’s shopping experience the best. This is why the retailer is continually seeking to enhance its customers’ store experience by adopting innovative technologies.
Many customers today, especially those living in cities, are acutely time and promotion-sensitive –they don’t want to lose unnecessary time shopping in stores and are continuously searching for the best offers. For them, the best, most enjoyable shopping experience is one that is efficient and streamlined.
“Carrefour came to us 6 months ago searching for ideas to modernize the shopping experience in their stores,” says Arnaud Lecat, VP Store Solutions at Pricer.